During my tenure as a Social Media Coordinator at Seva Beauty, I successfully undertook a variety of essential tasks to enhance the brand’s online presence and engagement within the beauty industry.
Some of my key responsibilities included:
- Content Creation: I consistently generated engaging and visually appealing content, including images, videos, and graphics, to showcase our beauty products and services.
- Social Media Management: I managed and maintained the company’s social media profiles, including Instagram, Facebook, Twitter, and Pinterest, by scheduling posts, responding to comments, and monitoring trends.
- Campaign Development: I played a pivotal role in conceptualizing and executing social media marketing campaigns, such as product launches, promotions, and giveaways, to increase brand awareness and drive sales.
- Audience Engagement: I actively engaged with our audience by responding to inquiries, comments, and messages promptly, fostering a sense of community and customer loyalty.
- Analytics and Reporting: I regularly analyzed social media metrics and provided insights to optimize our strategies, tracking key performance indicators (KPIs) like reach, engagement, and conversion rates.
- Influencer Partnerships: I created a simple ambassador strategy that would allow the brand to collaborate with beauty influencers and bloggers to leverage their reach and credibility in the industry, creating mutually beneficial partnerships for brand promotion.
- User-Generated Content: I encouraged user-generated content by organizing contests and encouraging customers to share their experiences with our products, further enhancing our online presence.
- Trend Monitoring: I kept a close eye on industry trends and competitor activity to ensure our brand remained current and competitive.
- Social Media Advertising: I managed paid advertising campaigns on platforms like Instagram and Facebook to boost visibility and attract new customers.
- Strategy Development: I contributed to the development of a comprehensive social media strategy, aligning our online efforts with the company’s overall marketing objectives.
Social Media Posts
Sample Influencer Strategy